WE ARE SOCIAL CHAIN MEDIA

ABOUT US

We are the epicentre of youth culture, creating content that speaks to a new generation while cultivating a community like no other and innovating with social commerce. As a mass-market youth publisher, we speak to an audience of 86m globally. Our four hero brands across gaming, sport, and lifestyle have a combined audience of 41m alone.

We talk to 22m under-34s across our hero brands alone

2.3 MILLION

Followers

19.6 MILLION

Followers

15 MILLION

Followers

OUR HERO MEDIA BRANDS

The home of the fans. We stoke the fires of the deepest sporting rivalries and encourage intensive fan debates. We know the euphoria, the pride and the true agony of being a fan and bring our audience close to the action while connecting them to their sporting heroes. Everyone else is talking about teams, but we know it’s the fans that make the game.

The next-gen life-guide for the discerning Gen-Z audience. From careers to money to relationships, our 12.9m-strong community is facing some unique struggles, so we’re here to share, air and help them through midult life. Between job application hell and renting with the ‘rents, we cut through the noise with our ‘what really matters’ news agenda, take a stand against what the audience cares about while ensuring they still know about the most affordable brunch spot.

Unashamedly covering games both past and present, it’s nostalgia meets reactive news, with opinion, news, tips and tricks to demonstrate gaming has something for everyone. GameByte is run by gamers, for gamers with a real focus on community.

Celebrating the best gaming talent and bringing the best creators to an audience that already knows its stuff. We are the missing link between the gaming world and and the TV, film and tech ecosystem that gamers love. From reviews to reactive industry news about the latest release, Fraghero is the intersection of geek culture.

OUR WORK

Superdry

The challenge:
To find new sport & gaming fans and build brand awareness, all featuring brand ambassador and sporting legend and gamer, Neymar.

The brands:
Sporf, Gamebyte & FragHero

The solution:
A cross-platform solution using long form video, interactive IG stories and splitscreen Tiktoks where Neymar rated our audiences’ own gaming and football skills while wearing Superdry.


The results:

+34% uplift in brand salience

8.5million impressions

3.3million views

D&D

The challenge:
Bring Dungeons & Dragons to a Gen-Z European audience.

The brands:
Gamebyte

The solution:
[An original video series] using gaming influencers Bamamlam, Jasper Cartwright and Rachel Denton as they were put through a Dungeons & Dragons Academy by Dungeon Master Mark Holmes. The content was also localised for French & German distribution.

The results:

7,000 engagements

6million impressions

3.3million views

Papa Johns

The challenge:
Build excitement & awareness of The EFL Carabao Cup & Papa John’s Trophy final for the second year running.

The brands:
Sporf

The solution:
Interactive content including quizzes, gif predictors & voting to drive debate & audience engagement with original video content highlighting the fan experience and behind-the-scenes action.


The results:

3million votes

15.5million video views

36million impressions

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CAREERS

Social Chain Media stands for teamwork and colleagues who are passionate about their work. Are you full of ideas you want to turn into reality and enjoy a fast-paced, creative and international atmosphere with an individual work-life balance?

Visit our careers page and select Publishing from the Department drop-down list to view our current vacancies.

WORK WITH US

CONTACT US

Whether you are a member of the media, an investor, a customer or looking for a business opportunity, we are looking forward to your email.

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